Inside the inbox
Email tips, inspiration and insights from the team at EmailOctopus
Join those in the know
Get our monthly round-up of top email marketing tips delivered to your inbox
Email tips, inspiration and insights from the team at EmailOctopus
Get our monthly round-up of top email marketing tips delivered to your inbox

As a freelancer, one of your main priorities should be gaining more clients and increasing your subscriber list in the most efficient ways possible. Though there are various ways in which this can be achieved, email marketing is one of the more cost-effective approaches to attaining more clients. Here’s how a good email marketing strategy [...]

Remote working isn’t just a temporary measure anymore – what was once restricted to a minority, is now mainstream. With this, technology has evolved to meet our needs, from e-signature software to organisational tools. Here are a few of the must-have tools to enhance your remote working experience in 2023. Email Marketing: EmailOctopus Email marketing [...]

Blogging has become a popular platform for people to share their thoughts, ideas, and experiences with a wider audience. Blogs can also serve a variety of purposes, including personal expression, sharing information and knowledge, building a community, and promoting products or services. They can be written by individuals, organisations, businesses, or groups of people with [...]
![Preview image for: 7 Revue alternatives [2023]](/_next/image?url=https%3A%2F%2Femailoctopus.com%2Fapi%2Fmedia%2Ffile%2Frevue-alt-header.jpg&w=3840&q=100)
Since shutting down in January, Revue has left a host of customers looking for alternative services to help them create and send editorial newsletters. The site was popular with both large, established publishers and new writers alike, helping brands create and promote content that kept audiences coming back for more. Whether you were a longstanding [...]

Making money online has become a popular and accessible option for many people. It can offer more flexibility than traditional jobs, as you can work from anywhere and often set your own schedule. Many online money-making opportunities also require minimal startup costs, making it accessible to people with limited resources. With the continued growth of [...]

Driving traffic to your blog can be challenging, especially if you’re on a tight budget. However, there are several proven tactics that you can use to increase your blog traffic without breaking the bank. This article will explore various ways to increase blog traffic on a budget. Email marketing Email marketing is a form of [...]

Looking to increase traffic and promote your brand through your blog? First, you need to make your blog enticing and interactive so that visitors keep wanting to come back for more. Here are some simple but effective ways to make your blog more appealing – helping to boost user engagement and encourage more subscribers. 1. [...]

As an author, building an engaged and dedicated readership is essential for the success of your work. Through building an email list, authors can communicate directly with their audience, increase their reach and visibility, and improve their marketing and sales efforts. This article will explore five reasons why all authors need an email list. 1. [...]

Loyal customers are more likely to make repeat purchases, which can increase sales and revenue over time. However, to build a loyal customer base, lifecycle marketing is vital. In this article, we’ll discuss how you can build a loyal customer base with lifecycle marketing. What is lifecycle marketing? Lifecycle marketing is a customer-centric approach to [...]

Online courses have become increasingly popular in recent years as people look for convenient and flexible ways to learn new skills and advance their careers. To market your online course successfully, it’s important to reach the right audience and effectively communicate the value and benefits of your course. Here are seven effective ways to market [...]

Using email strategies to brand your nonprofit will enable you to not only cater your content to your target audience more effectively, but also help to increase traffic to your site and ultimately boost donations. Here are some cost-effective branding strategies for nonprofits that help you stand out from the crowd. Continuously share your nonprofit’s [...]

Driving donations during financially tough times can be a challenge, but it’s important for nonprofit organisations to continue their work even in the face of economic uncertainty. Here are four ways to drive donations during financially tough times. 1. Engage your community Your supporters are your biggest asset when it comes to driving donations. Encourage [...]