Pricing plans to suit you

Straightforward pricing that scales with your business.



2,500 subscribers
10,000 emails per month

  • EmailOctopus branding on emails
  • Reports available for 30 days
  • Create up to 3 landing pages and forms
  • Access for 1 user
Get started for free


  • Full control over your email design
  • Reports available forever
  • Unlimited landing pages and forms
  • Add unlimited users
  • Cancel any time
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Compare features
Starter plan
Starter plan
Get started for free
Pro plan
Pro plan
Email builder
Write your own HTML or use our drag and drop editor
Email templates
Over 30 mobile-friendly templates to choose from
Import and code your own HTML email templates
Remove EmailOctopus branding
Personalisation using merge tags
Visual builder
Build advanced sequences to perform actions automatically
Create advanced sequences
A sequence of steps triggered by an action, such as a new subscriber joining your list
Up to 3
Add multiple steps inside a sequence
Send an email, wait an amount of time, update a contact, evaluate an if/else condition and more
Up to 5
Up to 650
Growing and managing your lists
Landing page builder
Drag and drop editor
Mobile-friendly landing page templates
Analytics integrations
Add Google Analytics tracking or the Facebook pixel
Create landing pages and forms
Up to 3
Create pop-up and inline forms for your website
Up to 3
Remove EmailOctopus branding
Single and double opt-in options
Custom fields
Store extra contact data
Up to 10
Up to 50
Label your contacts
Up to 10
Up to 50
Advanced segmentation on list fields and campaign activity
Real-time campaign and automation reports
Reports available forever
Available for 30 days
Open and click tracking
Google Analytics integration
Account options
Send using your domain
DKIM and SPF authentication
Add extra users
Invite people to your account
Assign user roles/permissions
Select from admin, manager, analyst or accountant
API access
Zapier and Make integrations
Knowledge base
Video tutorials
Email support
Live chat support
For first 30 days
Priority support

Charity or nonprofit?

If you're a nonprofit, we want to support your mission – that's why all nonprofits using EmailOctopus get a 20% lifetime discount.

Custom plans

If you've got more than 500,000 subscribers, contact us for a quote.

Automatic upgrades

No need to worry about adjusting your payment plans as your mailing list grows – we'll sort this for you automatically.


Our Starter plan is free and lets you send campaigns to up to 2,500 subscribers. If you want to check we're the right service for you, we recommend signing up to this plan and upgrading once you've tried us out.

All our plans run on a month-to-month basis, meaning you can cancel any time. You pay upfront for a month, and once you've cancelled you'll continue to have access for the remainder of the month at which point you'll be downgraded and no further payments will be made.

We accept Visa, Mastercard, Amex, Diners Club and Discover cards.

If you hit your contact limit we'll automatically upgrade you to the next tier.

Camilla from Folksy

EmailOctopus offers all the essential features we need, is easy to use and great value for money.

Camilla Westergaard, Folksy

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Sign up and send your first campaign in minutes. No credit card required.

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