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Email tips, inspiration and insights from the team at EmailOctopus
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Hi, Ramy. Tell us a little about your background. I currently live in Brighton, UK and am the founder of a QR code generator called Hovercode. Before Hovercode, I ran Page Flows, which is a design resource that was acquired last year. What motivated you to start Hovercode? After running Page Flows for ~5 years, [...]
Yael Weinreich is the Director of Business Operations at Formsort, a form builder that focuses on personalisation, conversions and privacy while being easy to use and no-code. We caught up with Yael to learn more about Formsort and how they use email marketing at their organisations. So Yael, what are Formsort’s priorities at the moment? [...]
Steven Edwards is the founder of etch., a restaurant in Brighton & Hove on the south coast of England. After winning MasterChef: The Professionals in 2013, Steven set about finding the perfect home for his own restaurant and etch. was born. We caught up with Steven to hear more about etch., weathering the pandemic, and [...]
Meet EmailOctopus’s youngest creator and entrepreneur: author, designer and artist Bodhi Biddle Schneider. During the pandemic, nine-year-old Bodhi combined his love of cats, art and stories to launch a quarterly magazine, Cats Jumping on the Couch. We caught up with him to hear a bit more. Hi, Bodhi! First up, tell us a bit about [...]
Picture the scene – it’s a balmy British summer’s eve. You’re in the garden with friends and loved ones (following current social distancing guidelines, of course). The wine is flowing. And so is the conversation. One by one, three courses of restaurant-quality dishes are brought to your table. And you and your guests dine on [...]
In today’s internet age, there has never been so much online content. Whether it’s images uploaded to Instagram or tweets posted on Twitter, the total amount of data uploaded and shared is mind-boggling. And somewhere in all that content, people are talking about brands. It might be a question on Reddit or a comment in [...]
For marketers, every industry comes with its unique challenges. Marketing a car is very different to marketing fast food, as one example. But what if you’re marketing something that only exists on a computer? Something that blurs the line between product and service? Well, that’s the unique challenge that SaaS marketers face. And to make [...]
Type “careers of the future” in your search bar and developers will appear in practically every list Google can throw at you. We’re now so reliant on computers that software developers, engineers and programmers have become some of the most sought-after roles in the tech industry. But in the past, building a career in this [...]
For many creators, newsletters are an intensely personal project. They’re a space to explore curiosities. A space to make sense of information and ideas. And a space to share knowledge. Whether that’s through curation of content. Or original writing. It’s what inspired Stevan Popovic to start Stockideas.club, a newsletter that brings together his research into [...]
The SaaS industry is booming globally. The cost of starting a SaaS company is declining. And demand for ever-more niche online solutions is increasing. Which means we’ve never had so much choice available to us. But how do you sift through all the tools on the market? How do you keep track of the latest [...]
Case studies are nothing new. Businesses have long been using case studies to show what customers can do with their product or service, in a bid to attract more customers. In fact, what you’re reading now is essentially a customer case study. But in the age of social media, case studies have taken on a [...]
Toggl Plan is the easy-to-use visual planning tool that helps teams get a visual overview of their work. Designed with speed and simplicity in mind, it helps keep everyone in the loop in just a few clicks, with a beautiful timeline & kanban board combination. What began as a bootstrapped side-project to support the time [...]